Tech Talks Visibility - Event Wrap-up

We were back at the Tribune Restaurant in Calgary for the August Founders’ Table dinner. Founders and/or funders participating in this STIRR Canada event represented the following organizations:

Wireless Dynamics
dTech
CoolIT Systems
x-Tech
DirectVoxx
VoodooPC
Octane Capital
iNovia Capital

Much talk was around marketing, PR, getting visibility, and tech product management. The importance of a brand strategy that is implemented with consistency was discussed as an important component of getting noticed. The dinner conversation then turned to the ups and downs of selling into big, multi-national companies (many stories were told!), as well as the differences in marketing enterprise technology vs. consumer devices. Before the evening ended, the topic of “building businesses with an exit strategy in mind” was tabled.

Leave a comment

Name (required)

E-mail (required)

URI

Your Comment